Aysha's Story

The collection embodies the femininity, elegance and exotic taste of its CEO & Creative Director Aysha Saeed. Prior, to launching her brand, Aysha created a design/production consulting business, working for various European luxury houses. Her past clients include Dior in Paris under John Galliano and Dolce Gabbana in Milan, among others. 

Although Aysha's first love has always been fashion, she started her career working for various financial serivce institutions in NYC for 10 years. She decided to give it up and take a risk to pursue her dream. The dream of making Monday her favorite day of the week.